The world of LoFff
The site for everyone that loves LoFff, the most beautiful girls brand from Holland.
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Incredible India
Last week I was in India. Starting the production for Winter 2013, doing the samples for Summer 2014, and also working on the Cool Winter and Christmas collection. Lots of work, but so nice to do. And…. the temperature beats the dutch one any time of the year. When I came back it was -8 and ...
LoFff + artists
A while ago, the idea was born to ask various artists to give their views on LoFff. The first discussions were with a young woman called Wanda in Paris, who was going to make an artistic video, as she had been doing this for Vogue Japan. But then her laptop got stolen, and things got ...
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Deliveries + DHL
So we have been busy this last week with the deliveries. We have told you about this on facebook, but here follows some more. When you have a crew that is working hard to pick+pack the orders, it is EXTREMELY important to keep them well fed and give them sweets every now and then. And ...
The LoFffeliest was…
I have read them all. And again. So many beautiful declarations of love (and friendship). The kids are touching in their words. Many people who love because the other is always there for them, to rely on and to support. To take care and to make happy. To feel beautiful. Private names like Pidiwidi’s, Goudklompjes ...
I LoFff you because….
At the trade fair called ‘kleine fabriek’ in Amsterdam this weekend, we asked passers by to finish the sentence ‘I LoFff you because….’ – and you can see the result below. This coming weekend we will choose the winner of the Valentines day surprise packet!
LoFff Studio
Every season again I have to take the pictures of the garments, flat on the ground. For our customers, for our photobooks, and for the webshops. It is a major job, and especially in winter, because there is never enough light to make proper pics. And I don’t know why, but somehow I never seriously ...
Spread Love with LoFff
The last day of the year 2012 seems like a good day for this post. Ever since we started with LoFff, we have made Love-shirts. Shirts with a heart on them. Because every girl loves them. And every season again they have belonged to the bestselling articles within the collection, and we will continue making ...
Publications
We told you a while ago we started working with the girls from the PR company called Leads-Me. And we are getting some really nice results! Below find an assorted overview of the publications about LoFff in the last weeks. Now we do make beautiful pics, but it is good to see them picked up ...
A summer glimpse
And then, suddenly, in the middle of december, you can long for a hot summer day. It is cold outside, and snowing most of the days, and that is beautiful too…. But nothing can beat that feeling of being outside in the warmth and wearing bright coloured garments that look so good…. So I decided ...